Selling my property in Marbella, Benahavis or Estepona

It is very easy to be able to advertise your property for free on different Real Estate portals while waiting for the buyer to click – but this can be a long waiting process, and why wait if we can count on the help of professionals to sell the house as soon as possible and at the best price.
To sell a property, it is very important to choose the correct price, therefore you have to know the market value very well – this value changes constantly and professionals study it daily, so no one better than us to guide you.

The market value we could say is the price at which buyers are willing to buy their home. It is a mistake to believe that the price at which our neighbors have it advertised is the correct sale price, since this does not mean that they have been sold, but rather the price that the owner wishes to receive. Many times, as an owner, the decision is made to mark a high price for the house – with the idea of being able to negotiate later – but this can cause the buyer client to overlook the property because it is not within his initial budget or consider the price too high for what the property offers.

At Newbery Real Estate we can help you, with our experience and continuous training, to make the right decision regarding the starting price of the property.

What should we take into account when setting a sale price?

• The real square meters of the house and the location
• Urban plans, evolution and future changes in the area
• Current market supply and demand trends, using actual sales witnesses as well as current competition.
• Possibilities of current financial offers, bank offer and interest rates
• Proximity of services – shops, public transport, schools, parks, beach, points of interest…
• Evolution of the current real estate market

We have to find the middle ground between what we as owners want to receive for our home and what buyers want to pay – the seller will always want to receive the highest profit, and the buyer the best offer.

The buyer client is not interested in how much the home was originally purchased for, or how much mortgage the seller has left on the property, or how much the seller needs in order to buy another home. Today’s buying client is very informed, thanks to professionals and the numerous digital tools, so they know the real value of a property and the evolution of the current market.

What happens if we set a high starting price?

By putting a high price, we will allow the competition (your neighbors) to sell their home before ours; we will lose the interest of buyer clients and even real estate professionals will show other homes before yours because they consider it unsellable – and all this will end up causing the property to burn out and have to be sold later at a price even lower than the current right price.

Not only this, but the buyer client who needs financing will not be able to opt for your home since they will not obtain financing for a property above the market value. If you are not in a hurry to sell your property, why not wait until you are? And thus avoid wasting
both your time and that of the buying clients, also preventing the property from burning out and making it really attractive when the time is right.

Once you have decided to set an appropriate price for the sale, what is the next step? Prepare the house for viewings! With these tips that we detail below, you can make your home more attractive to the buyer and sell it in the shortest possible time at the best price.
• Depersonalize the home, remove as much as possible of personal belongings,
photographs…
• Neutral, modern and welcoming decoration. Sometimes with a small investment we
can greatly increase the value of the home
• Keep on top of the maintenance and cleaning of exterior and interior areas (gardens,
patios, floors…)
• A good photographic reportage. It is very important to create a good first impression,
and today where buyers are very active in searching online real estate websites and social media, it
is the first thing they will see of your home.

At Newbery Real Estate we can advise you not only with the sale price of your property, but also in home staging your property for an effective sale, as well as offering you a professional photographic reportage and the most important thing – a high level marketing of your property, reaching the maximum possible number of buyer clients and sharing it with an immense network of collaborating real estate professionals. Contact us, without obligation, and we will be happy to help you with the sale of your property